What is ad bidding and how does it work?
Ad bidding is the process where advertisers bid on ad placements in real-time auctions to display their ads.
What are the different types of ad bidding strategies?
There are several strategies, including CPC (Cost Per Click), CPM (Cost Per Mille), and CPA (Cost Per Acquisition).
How do I choose the right bidding strategy for my campaign?
Choosing the right strategy depends on your campaign goals, budget, and target audience. CPC is great for traffic, while CPA is better for conversions.
Can you explain how real-time bidding works?
Real-time bidding allows advertisers to bid for ad space in milliseconds as users load a webpage, ensuring relevant ads are shown.
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