What are the different ad targeting options available?

What are the different ad targeting options available?

There are several ad targeting options, including demographic targeting, geographic targeting, behavioral targeting, and contextual targeting. Would you like to know more about any specific type?

Can you explain demographic targeting?

Demographic targeting allows advertisers to reach specific groups based on characteristics like age, gender, income, and education level. This helps tailor ads to the audience most likely to engage.

What about behavioral targeting?

Behavioral targeting focuses on users' online behavior, such as their browsing history and interactions. This allows advertisers to show ads based on past actions, increasing relevance and engagement.

How does geographic targeting work?

Geographic targeting delivers ads to users based on their location, which can be as broad as a country or as specific as a city or even a radius around a point. This is useful for local businesses.