What are UTM tracking tools and how do they work?
UTM tracking tools are used to track the performance of online marketing campaigns by appending UTM parameters to URLs.
Can you explain what UTM parameters are?
Sure! UTM parameters are tags added to a URL that help track the source, medium, and campaign name in analytics.
How do I create UTM parameters for my website?
You can create UTM parameters manually or use tools like Google's Campaign URL Builder to simplify the process.
What are the benefits of using UTM tracking?
Using UTM tracking helps you understand where your traffic is coming from, measure campaign effectiveness, and optimize marketing efforts.
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