What are the different types of ad targeting?
An example of an AI chatbot conversation about ad targeting methods and strategies.
What are the different types of ad targeting?
There are several types of ad targeting, including demographic, geographic, behavioral, contextual, and retargeting.
Can you explain demographic targeting?
Demographic targeting focuses on specific characteristics like age, gender, income, and education to reach the right audience.
What is behavioral targeting?
Behavioral targeting uses data on users' online behavior, such as browsing history and interactions, to serve relevant ads.
How does retargeting work?
Retargeting shows ads to users who have previously visited your website, reminding them of products they viewed.
Which type of targeting is the most effective?
The effectiveness varies by campaign goals, but a combination of methods often yields the best results.
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