What is programmatic TV advertising?
An example of an AI chatbot conversation about programmatic TV advertising.
What is programmatic TV advertising?
Programmatic TV advertising is the automated buying and selling of TV ad space using technology and data.
How does it differ from traditional TV advertising?
Unlike traditional TV advertising, which relies on manual negotiations, programmatic TV uses algorithms to optimize ad placements.
What are the benefits of using programmatic TV?
Benefits include targeted advertising, real-time analytics, and increased efficiency in ad spending.
Can small businesses use programmatic TV advertising?
Yes, small businesses can leverage programmatic TV to reach specific audiences without the high costs of traditional methods.
What platforms support programmatic TV advertising?
Platforms like Hulu, Roku, and YouTube TV support programmatic TV advertising, allowing for targeted ad placements.
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