What is A/B testing and how can it improve my website's conversions?
A/B testing is a method where you compare two versions of a webpage to see which one performs better in terms of conversions.
Can you give me an example of an A/B test I could run?
Sure! You could test two different headlines on your landing page to see which one attracts more clicks.
How long should I run an A/B test for?
Typically, you should run an A/B test for at least one to two weeks to gather enough data for reliable results.
What tools can I use to conduct A/B testing?
There are several tools available, such as Google Optimize, Optimizely, and VWO, which can help you set up and analyze A/B tests.
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