What are the benefits of using UTM parameters in my marketing campaigns?
UTM parameters help track the effectiveness of your marketing campaigns by providing detailed insights into traffic sources.
Can you explain how UTM parameters work?
Sure! UTM parameters are tags added to your URLs that allow Google Analytics to identify where your traffic is coming from.
How can I create UTM parameters for my links?
You can use Google's Campaign URL Builder tool to easily create UTM parameters for your links.
What metrics can I track with UTM parameters?
You can track metrics like source, medium, campaign, term, and content to analyze your marketing performance.
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