How do I recruit participants for a focus group?
To recruit participants, start by defining your target audience and then use social media, email lists, or local ads.
What incentives can I offer to encourage participation?
You can offer gift cards, free products, or even a small cash payment as incentives to encourage participation.
How many participants do I need for a successful focus group?
Typically, 6 to 10 participants are ideal for a focus group to ensure diverse opinions while maintaining manageability.
What questions should I ask during the focus group?
Focus group questions should be open-ended and relevant to your research goals, encouraging discussion and insights.
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