How can I effectively use focus groups for feedback?
Focus groups are a great way to gather qualitative feedback. Start by defining your objectives and selecting a diverse group of participants.
What size should my focus group be?
Typically, focus groups range from 6 to 10 participants. This size allows for diverse opinions while still being manageable.
How do I select the right participants?
Choose participants who represent your target audience. Consider demographics, behaviors, and experiences relevant to your product or service.
What questions should I ask during the focus group?
Ask open-ended questions that encourage discussion. Start with general questions and then dive into specific topics related to your objectives.
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