What are the key features of Google Analytics 4?
An example of an AI chatbot conversation about Google Analytics 4 features.
What are the key features of Google Analytics 4?
Google Analytics 4 offers enhanced measurement, event tracking, cross-platform tracking, and AI-driven insights.
How does event tracking work in GA4?
In GA4, event tracking is automatic for certain interactions, and you can also create custom events to track specific actions.
Can I integrate GA4 with other Google services?
Yes, GA4 integrates seamlessly with Google Ads, Search Console, and other Google services for comprehensive data analysis.
What are the benefits of using GA4 over Universal Analytics?
GA4 provides a more user-centric approach, better cross-device tracking, and advanced machine learning capabilities for insights.
Is GA4 suitable for e-commerce tracking?
Absolutely! GA4 has specific features designed for e-commerce, including enhanced e-commerce tracking and reporting.
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