What are the advanced features of Google Analytics for eCommerce?
An example of an AI chatbot conversation about Google Analytics eCommerce advanced features.
What are the advanced features of Google Analytics for eCommerce?
Google Analytics offers several advanced features for eCommerce, such as Enhanced Ecommerce tracking, which provides insights into user behavior during the shopping process, including product impressions, clicks, and purchases.
How can I set up Enhanced Ecommerce tracking?
To set up Enhanced Ecommerce tracking, you need to enable it in your Google Analytics property settings and implement the necessary tracking code on your website to capture the relevant data.
What kind of reports can I generate with Enhanced Ecommerce?
With Enhanced Ecommerce, you can generate reports on product performance, sales performance, shopping behavior, and checkout behavior, allowing you to analyze the entire customer journey.
Can I track user interactions with product lists?
Yes, Enhanced Ecommerce allows you to track user interactions with product lists, including how many users viewed a product, added it to their cart, or removed it from their cart.
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