How do I choose the right metrics for evaluation?

What are the key factors to consider when choosing evaluation metrics?

You should consider the goals of your evaluation, the type of data you have, and the stakeholders involved.

Can you give examples of metrics for different scenarios?

Sure! For a marketing campaign, you might use conversion rates, while for a product, you could look at user satisfaction scores.

How do I ensure the metrics I choose are effective?

Regularly review the metrics against your goals, and be open to adjusting them as your project evolves.

What common mistakes should I avoid when selecting metrics?

Avoid choosing too many metrics, focusing only on vanity metrics, and neglecting the context of your evaluation.