How can I monitor my sender reputation?

What is sender reputation and why is it important?

Sender reputation is a score that email service providers assign to your sending domain based on various factors. It's crucial because a good reputation ensures your emails land in the inbox rather than the spam folder.

How can I check my sender reputation?

You can check your sender reputation using tools like SenderScore, Google Postmaster Tools, or by monitoring your email deliverability metrics.

What factors affect my sender reputation?

Factors include bounce rates, spam complaints, engagement rates, and the quality of your email list.

How often should I monitor my sender reputation?

It's best to monitor your sender reputation regularly, ideally monthly, to catch any issues early and maintain good deliverability.