What is the impact of bundling on sales?
An example of an AI chatbot conversation about the effects of product bundling on sales performance.
What is the impact of bundling on sales?
Bundling can significantly increase sales by encouraging customers to purchase more items together, often at a perceived discount.
Can you give me an example of successful bundling?
Sure! A classic example is fast food restaurants offering a burger, fries, and a drink as a combo meal, which boosts overall sales.
Are there any downsides to bundling?
Yes, bundling can sometimes lead to customer confusion or dissatisfaction if they feel forced to buy items they don't want.
How does bundling affect customer perception?
Bundling can enhance customer perception by providing value, but it can also backfire if customers feel they are not getting a good deal.
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