How do discounts affect customer loyalty?
Discounts can significantly enhance customer loyalty by creating a sense of value and appreciation.
Can you explain why customers might return after receiving a discount?
Certainly! Discounts can encourage repeat purchases, as customers feel they are getting a good deal.
Are there any risks associated with using discounts to build loyalty?
Yes, over-reliance on discounts can devalue your brand and lead customers to expect lower prices.
What strategies can businesses use to balance discounts and loyalty?
Businesses can implement loyalty programs that offer exclusive discounts, ensuring customers feel valued without devaluing the brand.
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