What is the impact of free shipping on cart abandonment rates?
Free shipping can significantly reduce cart abandonment rates. Many customers abandon their carts due to high shipping costs.
Are there any statistics to support that?
Yes, studies show that around 60% of shoppers abandon their carts because of unexpected shipping costs. Free shipping can help retain them.
Does free shipping affect overall sales?
Absolutely! Offering free shipping can lead to increased sales, as customers are more likely to complete their purchases.
What are some strategies to implement free shipping?
You can offer free shipping on orders over a certain amount, use it as a promotional tool, or include it in loyalty programs.
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