What is the importance of Net Promoter Score (NPS)?
Net Promoter Score (NPS) is crucial for understanding customer loyalty and satisfaction. It helps businesses gauge how likely customers are to recommend their products or services.
How is NPS calculated?
NPS is calculated by asking customers to rate their likelihood of recommending your business on a scale of 0 to 10. Promoters (9-10) are subtracted from detractors (0-6) to get the score.
What are the benefits of using NPS?
Using NPS provides insights into customer sentiment, helps identify areas for improvement, and can drive customer-centric strategies.
Can NPS predict business growth?
Yes, studies show a strong correlation between high NPS scores and business growth, as loyal customers often lead to referrals and repeat business.
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