What are the key metrics to track in e-commerce?
An example of an AI chatbot conversation about essential e-commerce metrics.
What are the key metrics to track in e-commerce?
The key metrics include conversion rate, average order value, customer acquisition cost, and customer lifetime value.
How do I calculate the conversion rate?
To calculate the conversion rate, divide the number of conversions by the total visitors and multiply by 100.
What is a good average order value?
A good average order value varies by industry, but generally, higher values indicate better performance.
Can you explain customer lifetime value?
Customer lifetime value (CLV) estimates the total revenue a customer will generate during their relationship with your business.
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