What is qualitative analysis in research?
An example of an AI chatbot conversation about qualitative analysis in research.
What is qualitative analysis in research?
Qualitative analysis is a research method focused on understanding concepts, thoughts, or experiences through non-numerical data.
Can you give me some examples of qualitative analysis methods?
Sure! Common methods include interviews, focus groups, and content analysis.
How does qualitative analysis differ from quantitative analysis?
Qualitative analysis seeks to understand deeper meanings and insights, while quantitative analysis focuses on numerical data and statistics.
What are the advantages of using qualitative analysis?
Advantages include rich, detailed data, flexibility in research design, and the ability to explore complex issues.
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