How can I interpret the reports in Google Analytics 4?
To interpret reports in Google Analytics 4, start by familiarizing yourself with the key metrics like users, sessions, and engagement.
What are the main differences between Universal Analytics and GA4?
GA4 focuses on event-based tracking rather than session-based, providing a more holistic view of user interactions.
Can you explain what the 'Engagement Rate' means?
Engagement Rate in GA4 measures the percentage of engaged sessions, indicating how effectively users interact with your content.
How do I set up custom reports in GA4?
You can create custom reports in GA4 by navigating to the 'Explore' section and using the various dimensions and metrics available.
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