What is ad fraud?
Ad fraud refers to any deceptive practice that artificially inflates the number of ad impressions, clicks, or conversions.
How does ad fraud happen?
It can occur through various methods, such as click fraud, impression fraud, and ad stacking, among others.
What are the signs of ad fraud?
Signs include unusually high click-through rates, low conversion rates, and traffic from suspicious sources.
How can I prevent ad fraud?
You can prevent ad fraud by using fraud detection tools, monitoring traffic sources, and implementing strict verification processes.
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