I've been following up with a lead for months, but they never respond. Should I move on?
It's tough, but if you've made multiple attempts to engage and received no response, it might be time to consider moving on.
How many follow-ups are too many? I don't want to seem pushy.
Generally, 3-5 follow-ups over a few months is reasonable. If there's still no response, it may be best to focus on other leads.
What signs should I look for to know if a lead is worth pursuing?
Look for engagement signs like responses to your emails, questions about your product, or requests for more information. If they show interest, it's worth pursuing.
Is there a way to re-engage a cold lead?
Yes! You can try sending a personalized message, offering new information, or asking for feedback on why they haven't engaged.
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