How can I effectively use custom audiences for my marketing campaigns?
An example of an AI chatbot conversation about using custom audiences in marketing.
How can I effectively use custom audiences for my marketing campaigns?
Custom audiences allow you to target specific groups of people based on their previous interactions with your brand. You can create them using data from your website, app, or customer lists.
What types of custom audiences can I create?
You can create several types, including website visitors, app users, customer lists, and engagement audiences from your social media platforms.
How do I set up a custom audience on Facebook?
To set up a custom audience on Facebook, go to the Audiences section in Ads Manager, click on 'Create Audience', and select 'Custom Audience'. Then, choose your source and follow the prompts.
Can I use custom audiences for retargeting?
Yes, custom audiences are perfect for retargeting. You can reach users who have previously engaged with your brand, increasing the chances of conversion.
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